Trusting Pharma


By Betsy Raymond Stevenson, posted March 2, 2010

Last week’s post, “Curing Pharma,” struck a chord.  Not only with the public relations and marketing execs who are RS Snapshot’s primary readers, but with researchers, investors, sales professionals and corporate strategists who shared their thoughts here, and on LinkedIn, on what it will take to rebuild public goodwill towards the pharmaceutical — and biotech — industries. Read on …
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