Science Expertise

By Betsy Raymond Stevenson, posted October 1, 2009

Context:

• National Institutes of Health (NIH) announcement on study results for Novartis cancer treatment, Proleukin, in HIV/AIDS

Challenge:

• No in-house HIV/AIDS communications expertise available at Novartis Oncology

Solution:

• Researched and wrote 3 sets of in-depth press materials for 3 different possible study outcomes for Novartis team

Result:

• Delivered high-quality materials that met company needs on a tight deadline

ABOUT BETSY RAYMOND STEVENSON

Founder and Principal, RaymondStevenson Healthcare Communications (RSHC) >>>

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